Summer 2021 edition of the British Craft Trade Fair helped keep designer-makers trading after a year and a half of lockdowns and restrictions
BCTF Online 2021, which ran from 27 June – 1 July, welcomed close to a thousand verified retail trade buyers to the five-day digital event, plus hours of unique content from an expert line-up of speakers.
Participants in the show, where categories ranged from jewellery and fashion accessories through to ceramics, glass, woodwork, fine art and paper products, were lavished with attention from exclusive retail buyers in search of the best British handmade products.
The event attracted 888 buyers in total, who viewed thousands of catalogue pages and images, watched hundreds of videos and created hundreds of favourites during the show. This resulted in an extremely busy show with exhibitors receiving instant alerts whenever an action was taken by visitors to their profile page. The BCTF Awards tradition was proudly kept alive with the 2021 winners announced on the final day of the online exhibition.
With exhibitors able to link all their images directly back to their own ecommerce sites, BCTF Online delivered exceptional SEO benefits in an age where companies need to use every possible tactic to drive traffic to their websites and generate vital online sales. The event also featured a valuable content programme, with speakers from The Giftware Association, National Association of Jewellers, ACID, Design Trust and Design Nation sharing their expertise throughout the event.
Many exhibitors reported that trade orders were placed during the show, which was a welcome boon to everyone, but especially to those who’d experienced a worrying slow-down in trade over the lockdown period. Quotes from exhibitors since the event include:
“BCTF Online led to a flurry of orders from existing galleries who stocked our work as they were reminded that we were still here and working so for that alone it was a positive experience. The fact that we picked up an award in recognition of our designs was a fantastic bonus which offered us another publicity forum.”
Jim Stringer, Quirky Metals
“I thoroughly enjoyed my participation at BCTF, it has led to some new customers and some good leads in parts of the country I have not sold to before. The BCTF team are great to work with, always responsive and supportive and I am looking forward to my first live show with them next April.”
Rachel Meehan Pictures & Words
“I found the recent BTCF show a very easy event to participate in. It was a very successful event for myself. I was actually away from home while the event was taking place but still had quite a few new enquiries form a variety of shops and galleries, four of which placed orders for my work. Thanks for all your hard work.”
Sally Moore Glass & Metal
“The fabulous team at BCTF have, over the past two years, promoted my work to hundreds if not thousands of buyers and retailers that otherwise I would not have been able to find. It is because of the contacts and links that they have that my fledgling business has had a such flying start and I hope to continue growing and building relationships with buyers, throughout the UK, with the expertise and dedicated help that BTCF offer.”
Stephen Lennon, Umbellifer.co.uk
“Due to my imagery being featured in the BCTF newsletter I’ve recently picked up a big trade order for a gallery as a result and hopefully that may become a regular stockist.”
“Being part of BCTF Online has, for me, been amazing and so very uplifting. Margeret and Denre have always been on hand to help and advise and I am extremely grateful that I have had the opportunity to continue to show work to prospective trade buyers and continue to create and sell work over the covid period. I am really looking forward to 2022 BCTF at Harrogate!”
Claire Morosi, Rosimorosi
Event organiser, Matt Miller of Kerrison Exhibitions, said: “The Online events launched by BCTF during the pandemic have provided a vital platform for British designer-makers to continue trading under very difficult market conditions. Our digital events have also widened the scope and reach of the show in terms of both exhibitors and the retail audience, offering a great complement to our physical exhibition, which will make an extremely welcome return in April 2022”.
The next edition of the British Craft Trade Fair will be a live show taking place at the Yorkshire Event Centre in Harrogate from 10-12 April 2022.
For more information and to register for BCTF 2022 visit the website: https://bctf.co.uk/
PR Contact: Charlotte Cowell / email@example.com / 01442 863646
Hello, we are Wonky Weaver, a company dedicated to the crafts of weaving, dyeing, and the general use of natural colours.
We are passionate about the use of natural colours derived from nature including botanical derived dyes, and also insect derived dyes from the cochineal (Dactylopius coccus) and LAC (Kerria lacca). There are many advantages of using natural dyes, primarily because they are environmentally friendly, biodegradable, non-synthetic, non-toxic, and most importantly deliver lovely natural palettes of colour.
Before the first synthesis of synthetic dyes 161 years ago by William Perkin in 1856, the only available dyes and pigments were those that were naturally derived. For instance, blankets, fabrics, and clothing were dyed with madder (Rubia tinctorum), also known as dyers madder, woad Isatis tinctoria (dyers woad), and any other leaves, foliage or flowers that could be gathered from woodlands, gardens or hedgerows. Furthermore, as indigo was cultivated and imported from Asia, India and South America, this became a popular dye due to its richness of colour, and the fact it was easier to ferment and prepare than woad.
In addition to their colour, many natural dyes have additional benefits, for instance indigo, Himalayan rhubarb, and sappanwood confer anti-bacterial benefits, and marigold, sandalwood, madder and many others confer healing, conditioning and soothing properties.
As scientists ourselves with much past experience in working with cosmetics, product development, and regulatory affairs, we understand the needs and wishes of craft soap and toiletry makers, and the desire to utilise natural, safe and beneficial ingredients in such products. We always recommend some experimentation as natural dyes are not so consistent or standardised as synthetic pigments.
All of our dye products are of high quality, REACH compliant, and manufactured under the strictest of conditions. We are also able to supply Material Safety Data Sheets (MSDS), Colour Index numbers, and summaries of safety and benefits where required. However, please note at present we are not able to undertake full Cosmetic Product Safety Reports (CPSR) according to EU Regulation No 1223/2009 at this present time – but watch this space as we are working on this right now!
We welcome your support and interest in our natural dye products, and please don’t hesitate to contact us if you have any questions.
Visit our website www.wonkyweaver.com
Here are the important highlights: The new portal will be live 1st January 21 – anyone who has uploaded products to an existing portal did so on a test site and these will be lost. Access has been removed to prevent further use. This happened because links were posted in several social media sites.
Any existing products already on the market and registered with the existing CPNP will have to be notified within 90 days of the 1st January – so no panic please! You have plenty of time.
Any new products coming out on or after 1st of January 2021 cannot be put on UK market UNTIL they have been notified on the new UK portal.
Sellers in Northern Ireland – if you are only selling in NI you do not have to use the new portal but should continue to use the CPNP – however if you sell or export to other parts of the UK you have to register with the new portal as well.
You can download existing CPNP notifications in zip format and upload these directly to the new portal. Going forward if you sell in UK and EU the advice is to list on CPNP first, then download zip file and upload to new UK Portal. It was designed to prevent duplication of effort.
Unfortunately, if you wish to continue to sell products via export to EU you will need to have a responsible person residing/based in a member state.